Print & Layout
Pieces Built for Real-world Use
These projects range from large format backdrops and billboards to detailed instruction manuals and two-page flyers. Each one was designed with real constraints in mind like readability at distance, production requirements and how teams use the materials day to day.
MAI Animal Health Backdrop
Large format tradeshow backdrop built to stay legible across the hall while reinforcing the MAI brand story at a glance.
VetConcepts Backdrop
Clean exhibit backdrop designed around clear messaging and strong animal imagery for a focused tradeshow footprint.
Macman Billboard
Outdoor billboard built around quick read hierarchy and bold contrast for drivers at speed.
Equine Wet Lab Brochure
Multi-page brochure outlining equine wet lab offerings with clear sections, schedules and key takeaways for attendees.
LectraVet Manual
Instruction manual for a dosing device that balances regulatory detail with straightforward diagrams and steps.
Palm Grip Flyer
Two-page flyer that highlights key benefits and specs for a dosing instrument.
Bipolar HFR Flyer
Two-page technical flyer that breaks down complex features into digestible sections for fast reading.
Dental Products Ad
Print ad featuring MAI dental products with a tight message and clear product focus for journal placement.
Sporting Dog Ad
A lifestyle ad for sporting dog owners that connects with hunters and working-dog handlers by showcasing durable design and fast access to essential first aid in the field.
Centrivet Ad
A pet-centered ad that uses a relatable story to highlight the need for glucose and ketone monitoring, presenting the CentriVet GK meter as an easy, affordable diagnostic solution.
Vetcorder Ad
Device-focused ad that uses callouts and clear imagery to communicate monitoring features at a glance.
VetConcepts Business Card
Business card layout that extends the VetConcepts visual language into a small format piece used every day.
Approach
How These Pieces Are Built
For print work the details matter. I focus on hierarchy, color and typography that hold up in print runs, while working within vendor requirements and production specs. The goal is always the same: make the message easy to understand whether someone is holding the piece in their hands or walking past it at a distance.